Business cards can bring your business up if you do the right thing and down if you don’t. It’s essential to know the errors that you should avoid upon making these valuable marketing tools to get the best of what you have.
These days, if you own a business or a company that offers a product or services, one of the best tools that you can utilise to have them marketed are business cards Brisbane. These cards may be small but they can really be effective if they contain all the necessary information and are given to the right people, In fact there are so many types and form of these cards and choosing one that best suits your needs is entirely up to you.
But then again, there are always drawbacks. There are things that you need to avoid in order for you to make sure that your cards will really attract potential customers. These errors can be costly and if they are committed, your business cards here in Brisbane can be thrown into the garbage bin or worse, ignored and shredded to pieces. So before that happens, here are the most common errors you need to seriously avoid:
- Incorporating texts that are too small.
If you want to us a small font, you may be able to supply more information, but it is useless and pointless if people can’t even read it. An excellent starting point guideline is to use a type size no smaller than 7-8 point. Make sure that your company name is the largest and your name and your contact number a bit larger than the rest.
- Not using colour properly.
You can actually use colour in your cards to brighten them up and make them look attractive. But avoid printing a dark colour on a darkish background or a light colour on a light background, make sure that the colours are contrasting and are complementing.
- Do not have a card that does not stand out
What point is having a card that does not even attract people? So make sure that you design them well and if possible, employ a professional graphic designer to ensure that the designs would be outstanding, attractive and interesting.
The next thing that you need to do is to make sure that the cards will be distributed and will find its way to its target people. Here are the things you need to bear in mind:
- Bring some of your cards on you wherever you go.
Give your card to someone when the timing is appropriate, and while you’re at it, don’t hesitate to give out more than one. Request the people to pass the extras along to others who might need your service or products. You’ll be surprised how this will result in a referral.
- Post them
Don’t be petrified to post them on some public bulletin boards, and other areas where your target audience might see them. Request associated companies to give you permission you to have your cards displayed. Take advantage of the opportunities to hand them out when you’re talking about your business or someone inquires how to get in touch with you.
If you keep in mind all of these concepts and facts, your business cards Brisbane will work for you and entice business.